> ## Content Index
> Fetch the complete content index at: https://www.frenchtechjournal.com/llms.txt
> Use this file to discover other available public pages before exploring further.

# Seed Of The Week: Specify
- URL: https://www.frenchtechjournal.com/seed-of-the-week-specify/
- Published: 2022-02-26T14:30:46.000Z
- Updated: 2022-02-26T17:57:11.000Z
- Description: Specify is a design API that allows organizations to centralize management of their branding across their products and platforms, ranging from a basic website to SaaS applications to mobile devices.
- Author: Chris O'Brien
- Tags: Seed Of The Week

**What:** [Specify](https://specifyapp.com/?ref=frenchtechjournal.com) is a design API that allows organizations to centralize management of their branding across products and platforms, ranging from a basic website to SaaS applications to mobile devices. Design decisions that lead to changes or updates can instantly be delivered to different teams and platforms to ensure the look and feel remains synchronized and consistent. 

**Why:** Organizations of all sizes face tremendous challenges as product development accelerates and channels multiply. This has made product development far more complex and requires companies to quickly scale product development teams to ensure services look the same and function across all platforms. That includes rapidly adding more designers to control brand identity for consistency. By using a single API to manage that brand design process, Specify wants to reduce the resources needed and make the process more efficient.

**Who:** [Louis Chenais](https://www.linkedin.com/in/louischenais/?ref=frenchtechjournal.com), [Antoine Moreaux,](https://www.linkedin.com/in/antoinemoreaux/?ref=frenchtechjournal.com) [Pierre-Antoine Lemaître](https://www.linkedin.com/in/pierre-antoine-lema%C3%AEtre/?ref=frenchtechjournal.com), and [Valentin Chrétien](https://www.linkedin.com/in/valentinchrt/?ref=frenchtechjournal.com).

**Seed Round:** €4 million

**Investors:** Led by [Eurazeo](http://eurazeo.com/?ref=frenchtechjournal.com) with previous investors [BPI F3A](https://www.bpifrance.com/private-equity/direct-investment/venture-capital/f3a-fund?ref=frenchtechjournal.com), [360 Capital](https://www.360cap.vc/?ref=frenchtechjournal.com), and [Seedcamp](https://seedcamp.com/?ref=frenchtechjournal.com). Business angels include [Clément Vouillon](https://www.linkedin.com/in/clement-vouillon-926a747?ref=frenchtechjournal.com), co-founder of [MemoHub](https://memohub.io/?ref=frenchtechjournal.com), and [Didier Forest](https://www.linkedin.com/in/didier-forest-6194509/?ref=frenchtechjournal.com), Creative Partner at [eFounders](https://www.efounders.com/?ref=frenchtechjournal.com).

**What's Next:** The company will use the funding to continue the development of its platform, including rolling out new features this year.[The company is hiring.](https://apply.workable.com/specify/?ref=frenchtechjournal.com#jobs)

*For a deeper dive on Specify, [read this breakdown of their business and platform](https://alexandre.substack.com/p/-backing-specify?utm%5Fsource=url) by Alexandre Dewez of Eurazeo.*